I believe this is genuine support of the bill from Apple. Between Right to Repair winning in Massachusetts and the EU demanding compliance, I think Apple decided to flip the script. They would want to continue the illusion of customer friendly tech.
I believe this is genuine support of the bill from Apple. Between Right to Repair winning in Massachusetts and the EU demanding compliance, I think Apple decided to flip the script. They would want to continue the illusion of customer friendly tech.
It’s less the repaired retail market (which they control on Amazon at least) and more the “I could repair this for cheaper than half of a new phone” lost sales. They’ve been quietly letting that group slip by for years of progressively more expensive to “repair” (read, “swap modules”) while people who could get a basic repair done for cheap are pushed to buy new phones instead.